Some sensible, concise and useful advice from digital marketer Aoife Rigney on creating a social media strategy. This will only take you a few minutes to read and lays out a clear roadmap for building your social media strategy:
- Choose the best platforms for your business
- Allocate the resources required
- Set goals and choose a Timeframe
- Carry out real time analysis
- Create a content calendar as part of your content strategy
- Develop your brand’s tone of voice
- Carry out regular analysis
- Be social, be fun, take risks and do more