Tue 14 Nov – Workshop: Planning Digital Campaigns, with Combined Media

When:  09:45 – 13:00 Where: Carmelite Community Centre, Aungier St, Dublin 2 Cost: €35 – €45 Come to Digital Charity Lab’s practical workshop on campaign planning and learn how to plan digital campaigns that perform. Digital agency Combined Media will be providing the agency perspective and will show us how to craft a killer digital … Read more

Article: Demographics are Garbage

I like this provocative ‘Demographics are garbage’ piece from Kevin Shulman of Donor Voice, which was inspired by Netflix releasing their data-driven discovery that “geography, age and gender are garbage for predicting taste.” Shulman applies this to the charity sector, highlights our unfortunate tendency to do inch-deep A/B split tests, and asks how can we … Read more

Article of the Month: Say No to Giant Cheque Photos

Giant cheque photos are the bane of charity communications. They always look the same and are completely unengaging. Every time I see four people in suits grinning fixedly on a charity’s social media feed, I think what a wasted opportunity it is. This excellent ‘Say no to giant cheque pictures’ article from blogger and consultant … Read more

GalaBid & Digital FundCamp

We’re delighted that GalaBid are joining our Digital FundCamp event as sponsors. GalaBid is CrowdComms’ fundraising software: it facilitates bidding, donations, purchases, payment for and management of all fundraising activities before and during live fundraising events, galas, golf days etc. GalaBid’s first auction was in Australia in 2011 and they expanded to Ireland in the … Read more