We have a brand new free guide here on the Digital Charity Lab website – check out this downloadable and printable PDF, which provides a visual guide on how to set up the layout and copy for an effective, action-focused, email mailshot. Get the PDF Guide
Together with our friends at Care2 we have produced this template that will help you to brainstorm and plan a welcome journey for your email subscribers. It’s an A3 sheet that you can print out and use to work with your team to map out your supporter journey. The sheet will help you to query … Read more
Digital Charity Lab expert panel member Glyn Thomas did an interesting experiment earlier this year where he signed jup for 100 different charity mailing lists, to test out 1) how easy or difficult it was to sign up, 2) the deliverability of the emails, and 3) what kind of content the charities actually sent him. … Read more
We ran two email workshops in early April with Digital Charity Lab, because as I’m CONSTANTLY saying, email is still The Best. No other digital channel gets such good engagement, it’s great for building relationships with supporters, and it gives you by far the best opportunity to show your impact and build trust. Mailchimp recently … Read more
There are now not one, not two but THREE Charity Lab events open for booking. All taking place in Dublin this Spring…. 28 March – Intensive Google Ads Workshop for Charities This is a new venture for us – an intensive workshop that will work with a small group (max 6 people) to give them … Read more
I was recently looking for an ethical online bookshop, and was really delighted to find Better World Books. They have an extremely attractive offering – they ship worldwide for free, have new and used books, competitive prices, and for every book you buy, they donate a book to a literacy programme. All this plus a … Read more