Digital Charity Lab was honoured at the 2021 Irish Red Cross Humanitarian Awards, with an award in the ‘Digital Influence’ category. I am extremely grateful to the judging panel for choosing Digital Charity Lab for this award, and deeply honoured to stand alongside the other nominees and winners, including The Shona Project, the ground-breaking historian … Read more
Is your organisation using the Google Grant to run free search ads? If you are, you’re probably aware of a big change they brought in this year. If you’re not, skip down to find out more about why they’re such a valuable channel for digital marketing… The change In the middle of this year, Google … Read more
Digital Charity Lab has a brand new online course for you, all about how to optimise your non-profit’s website to increase engagement and conversions. We are delighted to partner with the non-profit learning platform CharityHowTo to bring you this course. And you can get a special 15% discount by using the code OBrien5115. Even in … Read more
I’ve created a resource for crowdsourcing learning opportunities for charities – I keep seeing really interesting online courses, webinars and events, and thought it would be useful to start gathering them in one place: bit.ly/lockdownelearning-list It’s a Google Sheet that anyone can add events to, and it covers: scheduled remote learning events like webinars online … Read more
MeasureCamp is taking place in Dublin on October 19th, and is all about digital analytics. I’m really excited about this event – it’s a small ‘unconference’, which means the agenda will be set by the attendees, and it’s all about knowledge exchange and discussion. It’s a really popular event that takes place all over the … Read more
Fundraising Everywhere is a brand new virtual conference taking place on November 19th, with a full 12 hours of presentations and Q&A sessions featuring a really impressive line up of experts. It’s free to small charities, and the organisers have kindly provided an exclusive offer on paid tickets for Digital Charity Lab.. *** Use the … Read more